Georgia Conservation Voters: Social & Digital Media Manager

Georgia Conservation Voters is seeking a Social & Digital Media Manager in Austell, GA, to execute digital campaigns, manage social media strategies, oversee CRM functions, and maintain the organization's web presence. The role involves data management, email program oversight, and content creation across various platforms. The position aims to advocate for climate and environmental justice through strategic digital engagement. This is a full-time, non-profit role based in Atlanta.
Georgia Conservation Voters: Social & Digital Media ManagerLocation: Atlanta, GeorgiaEmployment type: Non-Profit, Full-Time, ExemptSalary: $75,Reports to: Communications DirectorJob Description The Georgia Conservation Voters family of organizations includes the Georgia Conservation Voters, Inc., the Georgia Conservation Voters Education Fund, and the Georgia Conservation Voters Action Fund. The Georgia Conservation Voters' (GCV) mission is to advocate for public policies that advance a more just and sustainable future, campaign for candidates prioritizing climate and environmental justice, and hold elected officials accountable for their actions and votes. The Georgia Conservation Voters Education Fund (GCVEF) mobilizes Georgians to advance climate and environmental justice through education, advocacy, and other forms of civic engagement. The Georgia Conservation Voters Action Fund (GCVAF) campaigns for climate champions. These complementary organizations hold Georgia legislators and policymakers accountable for their actions on climate and environmental justice.This role is responsible for the end-to-end execution of digital campaigns, which includes managing high-level social media strategies, graphic production, and influencer coordination to amplify the organization's message. Beyond content, the manager owns the "data manager" function, overseeing the Every Action CRM to handle list segmentation, activist coding, and audience modeling for paid media. Their technical oversight extends to the full lifecycle of the email program—from A/B testing and mobile optimization to automated follow-ups—while maintaining the organization's web presence through landing page development and SEO optimization. By generating sophisticated reporting dashboards and extracting targeted lists for field organizing and donors, this position ensures that every digital touchpoint is backed by robust data and strategic infrastructure.ResponsibilitiesCRM & Campaign Operations (Data Management)Database & Targeting: Manage Every Action activist codes, campaign tagging, list segmentation, and audience modeling for paid media.Email Program: Lead the email lifecycle, including builds, QA testing, mobile optimization, A/B testing, and performance analytics.Forms & Petitions: Execute action alerts, petitions, pledge forms, and digital advocacy tools.Event Infrastructure: Manage event builds, RSVP tracking, attendance reporting, and follow-up automations.List Extraction: Generate field organizing lists, donor targeting lists, paid media audiences, and coalition partner exports.Reporting & Dashboards: Maintain email performance dashboards, list growth tracking, engagement analytics, and conversion reporting.Social & Content ExecutionPlatform Strategy: Develop and implement comprehensive social media strategies across Facebook, X, Instagram, Linked In, and Tik Tok.Social Publishing: Create, curate, and manage engaging content and graphics.Influencer Coordination: Develop partnerships with influencers and advocates to expand digital reach.Media Integration: Manage cross-posting for earned media and ensure brand consistency across all digital channels.Website & Blog ManagementUpdates: Oversee regular website updates and landing page creation.Blog Management: Manage the organization’s blog to amplify GCV’s message.QualificationsWork Experience: 3+ years of experience in social media management, digital marketing, or communications.Strong writing and storytelling skills with the ability to craft compelling content.Proficiency in social media platforms, analytics tools, and digital advertising platforms.Experience with graphic design and video editing tools (Canva, Adobe Suite, Cap Cut, etc.).Knowledge of digital advocacy and grassroots mobilization strategies.Ability to multitask and manage multiple projects in a fast-paced environment.Passion for GCV and a deep understanding of digital activism.Skills: Experience in nonprofit, advocacy, or political campaigns.Familiarity with email marketing tools (Mailchimp, Every Action, or similar).Knowledge of SEO and website content management systems (Word Press, Squarespace, etc.).Cultural…