Lead Generation & Growth Marketing Manager (Full-Time, On-Site)
1 Day ago
Mandaluyong City, Metro Manila, Philippines
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Job Description
Envirocycle Philippines Inc is seeking a Lead Generation & Growth Marketing Manager for a full-time, on-site role in Mandaluyong City. The position involves strategizing and executing multi-channel marketing programs to drive demand and enhance brand visibility. Key responsibilities include managing paid campaigns, leveraging AI tools, optimizing CRM workflows, and planning events. Ideal candidates should have 3–7+ years of relevant experience in growth marketing and lead generation.
About Envirocycle
Envirocycle, part of the HMR Philippines Group, is a leading provider of sustainable asset recovery, ITAD (IT Asset Disposition), e-waste recycling, and circular economy solutions.
We are rebuilding and elevating our brand to become the most trusted environmental and enterprise sustainability partner in the Philippines.
We are looking for a high-impact Lead Generation & Growth Marketing Manager to drive demand, strengthen our brand, and scale our business development pipeline using modern AI-powered marketing systems.
Role Overview
The Lead Generation & Growth Marketing Manager will own the strategy and execution of multi-channel marketing programs focused on:
• - Brand repositioning
• - Qualified B2B lead generation
• - Paid media performance
• - AI-driven marketing workflows
• - CRM and sales pipeline enablement
• - Events and partnerships growth
This is a fully on-site role, working closely with leadership, sales, and operations teams.
Key Responsibilities
Lead Generation & Performance Marketing
• - Build and optimize paid campaigns across Meta, LinkedIn Ads, and Google Ads
• - Develop scalable acquisition funnels for enterprise and institutional clients
• - Track and improve CPL, CAC, conversion rates, and ROI
AI Marketing & Workflow Automation
• - Leverage AI tools such as Apollo AI, ChatGPT, automation platforms, and enrichment tools
• - Create AI-driven workflows for prospecting, outbound sequences, segmentation, and reporting
• - Implement systems that improve marketing execution speed and efficiency
Brand Rebuilding & Market Positioning
• - Help redefine Envirocycle’s brand presence across digital platforms
• - Improve trust, authority, and visibility in sustainability, ITAD, and recycling services
• - Coordinate messaging and creative aligned with business goals
CRM & Sales Enablement
• - Manage and optimize CRM workflows (HubSpot, Salesforce, Zoho, or similar)
• - Align marketing campaigns with sales pipeline and business development efforts
• - Build reporting dashboards and lead nurturing sequences
SEO & SEM Growth
• - Execute SEO strategies to rank Envirocycle as a top leader in ITAD and e-waste services
• - Manage SEM campaigns and keyword-driven lead capture programs
• - Improve web conversion rates and organic authority
Events & Partnerships
• - Plan and execute industry events, client activations, and corporate sustainability engagements
• - Support business development initiatives through strategic marketing and outreach
Collaboration & Leadership
• - Work closely with internal teams and act as a strong team player
• - Coordinate with creative, sales, and executive leadership to deliver growth outcomes
• - Bring energy, ownership, and execution discipline to the role
Qualifications & Requirements
• - 3–7+ years experience in growth marketing, lead generation, or B2B performance marketing
• - Strong experience with paid media platforms: Meta, LinkedIn, Google Ads
• - Hands-on familiarity with Apollo AI and modern AI prospecting/marketing tools
• - Proven ability to build automation and AI-assisted workflows
• - Experience working with CRM systems and pipeline reporting
• - Strong understanding of SEO, SEM, and digital funnel optimization
• - Comfortable planning events and supporting business development strategy
• - Highly collaborative, proactive, and execution-focused
• - Must be available for full-time on-site work in Metro Manila
What We Offer
• - Opportunity to lead growth for one of the most important sustainability platforms in the Philippines
• - Direct impact on enterprise partnerships and national expansion
• - Work closely with top leadership inside HMR Group
• - Competitive compensation + performance incentives
• - Mission-driven work supporting the circular economy
Job Types: Full-time, Permanent
Benefits:
• Additional leave
• Free parking
• Health insurance
• Life insurance
• On-site parking
• Opportunities for promotion
• Paid training
• Pay raise
• Promotion to permanent employee
Work Location: In person
Envirocycle Philippines Inc
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