Web Content Manager, Bullard Center for Environmental & Climate Justice

The Web Content Manager at Texas Southern University's Bullard Center is responsible for managing digital communication strategies, overseeing marketing materials, and collaborating with stakeholders. The role requires at least 3 years of web management experience, proficiency in WebFlow, SEO knowledge, and excellent writing skills. This full-time position is based in Houston, TX, and offers a competitive salary along with professional development opportunities.
About the position

The Web Content Manager for TSU's Bullard Center is responsible for managing the day-to-day operations of the Center's web-based communication strategies. This role involves overseeing digital communication and marketing materials, ensuring brand consistency, and collaborating with various stakeholders to achieve program goals. The position requires a highly collaborative and self-motivated individual who can adapt to new processes and work independently.

Responsibilities
• Manage the development and implementation of digital communication and community dissemination strategies for the Bullard Center.
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• Collaborate on the writing, design, and coordination of digital communication and marketing materials.
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• Oversee digital community-building through social media channels, email marketing, and the Center's web presence.
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• Ensure brand consistency and integrity across all digital channels and assets.
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• Implement a cohesive editorial strategy and voice.
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• Partner with internal and external stakeholders to achieve program goals and ensure coordination.
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• Manage constituent concerns and reputational issues on digital channels.
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• Execute robust email marketing campaigns, including segmentation and automation.
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• Apply the latest SEO innovations to improve search engine visibility and performance.
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• Develop digital platforms to support event attendance and execution.

Requirements
• Bachelor's degree preferred.
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• A minimum of 3 years web management experience is required.
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• WebFlow experience required.
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• Knowledge of SEO management and web technology.
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• Excellent writing and analytical skills.
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• Demonstrated problem-solving skills.
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• Ability to work independently and meet deadlines.
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• Experience with Content Management Systems (WebFlow required).
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• Experience with email marketing systems (e.g., Mailchimp).
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• Proficiency in SEO tools such as Google Analytics or SEMrush.

Nice-to-haves
• Experience managing multiple social media brand accounts simultaneously.
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• Event marketing experience.
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• Basic photography skills.
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• Experience with search engine optimization, lead generation, and email marketing.
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• Experience with both organic and paid social content.

Benefits
• Competitive salary range of $55,513.00 - $69,392.00.
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• Opportunity to work in a collaborative environment.
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• Professional development opportunities.