Specialist, Digital

Masdar is seeking a Specialist, Digital to manage and enhance their digital platforms in Abu Dhabi. The role involves updating content, developing digital marketing strategies, analyzing website performance, and collaborating with teams. Candidates should have a Bachelor's Degree in IT, Digital Media, or related fields. Masdar is a leader in renewable energy and sustainability, focusing on innovative clean energy projects globally.
Digital Platforms Manager
To support the management of Masdar's digital platforms, both internal and external, ensuring they are continuously updated with relevant content and aligned with industry best practices.
The role requires strong expertise in web mastering, digital campaigns, and social media management to enhance user experience, engagement, and visibility across all digital touchpoints.
Key Responsibilities:
• Manage and maintain Masdar's digital platforms to ensure accurate and timely updates.
• Develop and implement effective digital marketing strategies to engage target audiences.
• Analyze website performance metrics and adjust strategies accordingly.
• Collaborate with cross-functional teams to align digital initiatives with business objectives.
Requirements:
• Bachelor's Degree in IT, Digital Media, Computer Science, Marketing, or a related field.
PREFERRED EXPERIENCE:

Masdar is one of the world's fastest-growing renewable energy companies and a green hydrogen leader, placing the UAE at the forefront of the energy transition.

As a pioneer in advancing the clean energy sector and a key enabler of the UAE's vision as a global leader in sustainability and climate action, Masdar has developed projects in more than 40 countries across six continents and has invested, or committed to invest, in worldwide projects with a combined value of more than US$30 billion.

Masdar unites the UAE's three energy champions Mubadala, ADNOC, and TAQA and will utilize their combined expertise to fulfill its purpose as a global clean energy pioneer across renewables and green hydrogen.

Promoting innovation in solar, wind, energy storage, waste-to-energy, and geothermal energy, Masdar has a proven record of delivering pioneering projects using cutting-edge clean energy technologies, that are commercially viable and bankable.