Senior Merchant​/Dresses

Reformation is seeking a Senior Merchant for Dresses in Culver City, CA. The role involves creating a balanced merchandise mix, achieving sales targets, and managing inventory and margins. The ideal candidate should have strong analytical skills, entrepreneurial spirit, and excellent communication abilities. Key responsibilities include market research, product strategy, and collaboration with cross-functional teams. Reformation focuses on sustainable fashion and values an inclusive culture.
Position: Senior Merchant (Dresses)

Founded in 2009, Reformation is a revolutionary lifestyle brand that proves fashion and sustainability can coexist. We combine stylish, vintage-inspired designs with sustainable practices, releasing limited-edition collections for individuals who want to look beautiful and live sustainably. Setting an example for the industry, Reformation remains at the forefront of innovation in sustainable fashion—running the first sustainable factory in Los Angeles, using deadstock and eco fabrics, tracking and sharing the environmental impact of every product, and investing in the people who make this revolution possible.

The brand has also established itself as a pioneer in retail innovation, developing an in-store tech concept that brings the best of its online experience to its physical doors.

We are a future focused organization committed to the belief that the problems facing our planet and society can be solved through innovation, common sense and education. Being naked is the #1 most sustainable option. We're #2.

Here at , we put people first. We know that you can't innovate and do cool stuff without having everyone on board. So we work to create a culture where everyone feels like they belong and where their voices are truly valued. We build an inclusive culture together and make a real impact along the way.

The Senior Merchant will be responsible for creating and maintaining a balanced merchandise mix to offer the best in class assortment of products for the . The ideal candidate has strong analytical skills and an entrepreneurial spirit, as well as excellent communication skills and keen eye for product. This is a highly collaborative role in which close partnership with a variety of cross functional teams is key to success.

This person will be responsible for achieving sales targets, managing OTB, inventory, gross margin and net profits through product curation. The Senior Merchant will need to be data-driven and have an ability to combine complex analysis with market knowledge to produce actionable recommendations.

What You'll Do :
• Research and assess the competitive landscape and marketplace to inform product strategy and provide insight into white space
• Harbor a deep understanding of our current and evolving core customer base as well as the market
• Manage the open to buy and advocate for additional / less OTB based on business trends
• Meet and exceed sales and inventory goals
• Identify and implement new initiatives to optimize weekly sales and margins
• Develop and present weekly, monthly and seasonal lineplans
• Partner with design to develop cohesive monthly product assortment plans
• Partner with design to identify and develop new product opportunities that will be true to the while also bringing in a new customer
• Build and manage successful replenishment strategy for evergreen styles
• Develop thoughtful testing frameworks to mitigate risk while still pushing the assortment forward toward trend and new ideas
• Partner closely with production and supply chain to prioritize business needs
• Partner closely with Ecomm and Marketing teams to coordinate Go-lives, Newsletter, Waitlist, Site Merchandising and Preorder
• Create compelling pricing structures while upholding target margins
• Analyze product performance weekly and identify business trends, product themes and translate them into actionable takeaways that will maximize sales
• Manage and communicate reporting and selling results and trends to cross functional teams and leadership
• Track SKU-level sales, inventory and outstanding orders on a daily basis and make adjustments to plans as needed
• Communicate product strategies to ensure all cross functional teams are aware of on-going launches and courses of action
• Identify and improve workflow opportunities

Who You Are :
• You possess an entrepreneurial spirit with strong problem solving skills
• You are a proven leader who can set targets and manage a cross-functional effort to achieve those targets
• You love product and completely get the Reformation customer
• You are a collaborative, hard working problem solver who leads by example
• You motivate others and inspire your coworkers
• You are a self starter who can work proactively &…